Thursday, September 17, 2009

Cost Benefit Analysis

In today’s era it is very important for all companies to take decisions which can harm or benefit them with complete adroitness so CBA is exactly what they need.
CBA involves the total expected costs against the total expected benefits of one or more actions in order to choose the best or most profitable option. Cost benefit analysis focus on positive aspects and subtract negative aspects and provide us net results on the bases of which company take decisions.
Preliminary survey and a feasibility study ensure that all the relevant information has been gathered and evaluated correctly.
CBA makes the management believe that their Brand or product will not live an ascetic life but will do wonders if supported by good decisions.

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